What is Search Engine Advertising?
Search engine advertising (or “Search”) allows you to advertise directly to clients searching for your type of business online. Using search advertising, you bid on popular keywords used to find your product or service. When your prospects enter the keywords you’ve bid on, your search result appears in the search advertising portion of the search page. Your ad is ranked according to your relevancy and the amount you’ve bid.
Search engine advertising has become incredibly popular because it is results-driven. You only pay your bid amount if a customer actually clicks your ad. You don’t pay anything to be displayed on the page.
To learn more about search and to see if it’s right for you, call 1-866-OCagency.
Labels: Paid Serach, Pay Per Click, Search engine advertising, SEM, SEO
posted by SEM-SEO PRO @ 1:33 PM
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